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The end of the year is a great opportunity for taking stock. For business owners, that means considering ways to improve company processes in the coming year.

Unified Communications (UC) and Voice over Internet Protocol are well-known ways to save calling costs and provide geographic flexibility for enterprise and SMB office environments alike. But it can also be used as a business productivity tool.  UC and VoIP’s ability to meld with other communications platforms around the office can boost productivity and improve customer and partner satisfaction. 

Consider the office voicemail that goes without being listened to for hours, because no one is in the room to see the blinking red light on the desk phone.  “Maybe the caller reached out after business hours. Maybe the call came in while you were in a meeting,” Marlin Financing pointed out in a recent whitepaper. “Whatever opportunity might have come from that phone call might be irretrievable, all because a busy schedule crowded your view of your answering machine.”

UC on the other hand can offer a Find Me – Follow Me function or alerts on one’s smartphone or tablet when a message comes in. The mobile integration can be particularly important.

According to an annual trends report from Kleiner, Perkins, Caufield & Byer, people check their smartphones around 150 times every single day. “Therefore, voicemail messages uploaded to an office email account synced to a smartphone have a greater chance of getting noticed,” Marlin said.

Marlin Financing pointed out that moving to UC offers further cost benefits as well: “Increased consolidation among communication media places all monthly expenses under one roof through a single provider, which means no redundancy and only paying for what matters most to you and your bottom line.”

As we move into 2016, consider improving your business processes with UC. Star2Star proudly offers a full suite of cloud-based options that are both feature-rich and cost-effective. To find out more, click here.


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