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The Holiday Season is the time when malls are packed and e-commerce sites crash. It’s the time of gift-wrapping, pictures with Santa, and a million digital options for parents to make the most of the occasion. It’s a celebration of menorahs and Kwanzaa cards and a flurry of festive cooking and baking (over which people mob the grocery stores). 

Then there’s Black Friday, with its visions of grandparents and otherwise likeable people elbowing each other out of the way to get dibs on the season’s hottest toy. 

In other words, the Holiday Season is sheer insanity for retail businesses. Still, holiday sales make up the bulk of their annual revenue; to keep shoppers loyal and satisfied and employees sane and rational, a flexible and up-to-date communications system is an absolute requirement. 

To meet this demand, Star2Star offers feature-rich, Full Spectrum Communications Solutions for retailers and budgets of every size, be they brick-and-mortar outfits or online merchants. 

Many retail businesses bring on additional seasonal employees, and this is the time of year when call centers need to staff up (or down) almost on the fly. Stocking and restocking, collaboration and information-sharing, and generally staying on top of the dynamism of a busy shopping season are all on the wish list. Having a solid, agile unified communications (UC) solution gives retailers the ability to accommodate all of the hectic realities that the holiday season brings. 

Star2Star’s unique UC offering delivers offers plenty of benefits to help retail businesses get holiday-ready. By leveraging the power of the cloud, companies can scale communications capacity up and down with ease. This is accomplished with the StarBox® Cloud Communications Manager (CCM), which connects over IP to Star2Star’s Constellation™ network, running over a collection of call routing nodes and data centers distributed across the country. Thus, daily changes in capacity needs can be handled on the fly, wherever they’re needed.

Using data collected from the nodes, the system determines the best call routing for each call placed on every Star2Star customer system, providing crisp, clear audio on every call, with no distortion, echo or delay—a major differentiator for businesses with contact centers.

Additionally, advanced features like video, presence, chat, and analytics between employees and across departments and geographies enable everyone within the organization to collaborate effectively, be responsive and productive, and stay on top of potential trouble before it strikes.

Give your retail business the early gift of peace of mind for the busy holiday season. To find out more:

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